If you're using image names like 1234.jpg on your website, search engines will not identify the image.
Use descriptive image names instead. If your website contains an image of a silver iPod Classic, the image name 'silver-ipod-classic.jpg is better.
The Client's ViewOur Private Social Network allows interaction between tutors and students that has brought everyone on our courses together |
| #7 Google Webmaster Tools |
Verify your site with Google Webmaster Tools to learn about issues on your site which might affect search engine listing. |
Web Design
| Online Marketing - How to build links to your website |
Link Building is one of the most frustrating, misunderstood and time consuming aspects of marketing your website online. It is still however, the key to attaining higher ranking in the search engines (See Google PageRank™) PageRank™ performs an objective measurement of the importance of web pages by solving an equation of more than 500 million variables and 2 billion terms. Instead of counting direct links, PageRank™ interprets a link from Page A to Page B as a vote for Page B by Page A. PageRank™ then assesses a page's importance by the number of votes it receives. We are often asked the question that if everyone is link building, to 'artificially' increase their ranking, surely Google will alter it's algorithms to 'penalise' such a strategy. |